3 Concepts

This concept relates to the snakes from Medusa's hair and communication which is strongly used in the sport Netball, also the top image is using more visual communication displaying a confident and sly appearance which is a good attitude for the sport.

 This concept is quickly sketched but Medusa in modern day symbolises 'Feminine Power' so I have chosen a bright feminine colour and the two tribal snakes make the shape of a heart. The two snakes are versing each other like the opponents in Netball.

This tribal design represents a snake from medusa's hair and the colour green reenforces the snake, but using the tribal pattern the angles look sharp, strong and bold and can potentially look very effective on a uniform. The tribal side to the design symbolises quickness and movement in Netball.

Trends in Design

Design Trends

• vivid bright colours
• simplicity in designs
• passion
• humour
• environmental friendly
• futuristic
• strong typography

loud and vivid colours

michael lugmayr - http://www.agideas.net/index.php?nodeid=82&speakerid=76

claudio kirac - http://www.agideas.net/index.php?nodeid=82&speakerid=73

Vintage Influenced

Stuart McLachlan - http://www.agideas.net/index.php?nodeId=82&speakerId=79

Scott Mellor - http://www.agideas.net/index.php?nodeId=82&speakerId=81

Interesting Concept

Something Splendid - http://www.agideas.net/index.php?nodeId=82&speakerId=88

The Job was to give Melbourne Fringe festival a new fresh identity, the client wanted the audience to feel more involved with Fringe; everything from the festival had to be exciting and inviting. So something splendid took on the challenge of re-branding the logo. 

Something splendid came up with these fun looking shapes, which are constructed from square based pyramids. The tops of each of pyramids are cut off at five different heights, which provides them with five different shaped Forms. The versatile, tactile and colourful shapes were then used to create a whole new typography with the little shapes named 'Fringe'. From there they made the logo, stationary, program, festival guide, brochures and signage for Melbourne Fringe festival, it was a complete success.

They also put a little LED torch inside every one of the Fringe Forms, so the sign lit up at night.

http://www.somethingsplendid.com.au/work/2009/melbourne-fringe/

Culture in Design

The Art of Travel

http://www.indigodesignnetwork.org/?p=4541

Moral Rights and Issues

When reproducing artwork, remember that under the moral rights provisions of the Copyright Act, artists have the rights of integrity and attribution, and the right against false attribution.

The moral right of integrity means that the artist can take action against inappropriate treatment of their artwork. 

The Moral Rights Amendments to the Copyright Act were introduced in December 2000 and provide some new ways to challenge inappropriate treatment of Indigenous artworks. These new laws provide the following rights to artists: The right to be attributed as the artist – Artists can require their names be clearly and prominently reproduced alongside all reproductions of their works. The right not to have work falsely attributed to another artist – Artists can take action against parties who falsely attribute others as the creators of their works. The right of integrity – Artists can take action against parties who subject their works to inappropriate treatment. 

Aboriginal Motifs Blog

Functions and Philosophies

Respect

The rights of Indigenous people to own and control their heritage, including Indigenous images, designs, stories and other cultural expressions, should be respected.

Customs and protocols for respect vary widely across the many and diverse communities of Indigenous Australian people.

Indigenous Australians, the Aboriginal and Torres Strait Islander people, are the original inhabitants of Australia,  As such they have a strong link to country, meaning the totality of life and the spirit of the particular area of land they and their ancestors inhabited. 

Indigenous Australian’s expext people talk about country in the same way that they would talk about a person, too treat it like a living thing, They say that country knows, hears, smells, takes notice, takes care, is sorry or happy. 

When organising an exhibition, installation or event of local, state or national significance, it is respectful to invite a representative of the traditional owners to attend and give a ‘welcome to country’ address.

Secrecy and confidentiality

Some Indigenous cultural material is not suitable for wide dissemination on the grounds of secrecy and confidentiality. Those putting together arts projects must first discuss any restrictions on use with the relevant Indigenous groups.

In many Indigenous communities, the reproduction of names and photographs of deceased Indigenous people is not permitted. Some communities will request that an artwork by a deceased artist not be displayed for some time after the artist’s death. They may also not want the artist’s name to be used or image displayed. 

http://www.australiacouncil.gov.au/__data/assets/pdf_file/0004/32368/Visual_arts_protocol_guide.pdf

Native American Motifs

The Washington Redskins

The Washington Redskins are a professional American football team.

Logo Designs throughout the History

 

1937 - 1951

1952 - 1959

1960 - 1964

1965 - 1969

1970 - 1971

1972 - 1981

1982

1983 - Pres

Over the years, the logos have changed slightly but they have always depicted the face of the chief.

Their logo is the face of an Native American chief facing the right. The chief's head is placed within a yellow circle that has some yellow feathers. The yellow comes from the team colors of burgundy and gold. One of the fans has been coming to all the games since 1978 dressed as the Chief, and this man goes by the name Chief Zee.

The strong bold yellow circle around the Chief may symbolise Protection and strength. Also in the Native American Indian culture, feathers represented the power of the thunder gods, along with the power of air and wind. The Native American chief looks traditional, serious and wise, this could be the mood that the Washington Redskins want to portray.

Motifs: 

The use of Traditional Indian feathers, circles and the colour yellow. 

National IndianParent Information Center's Logo

http://tiny.cc/zf8k8

william and mary college logo

http://tiny.cc/zf8k8

The Washington Redskins logo hasn't been changed to become more culturally appropriate through out history, The team has actually strengthened the iconic logo as years go by and this has offended people and has been called inappropriate numerous times. So the Washington Redskins will be changing their name and identity to prevent future media and culture controversies. 

The logo is to reflect the Teams name, as Washington has nothing to do with the Logo design the word 'redskin' takes full credit for the inspiration of the design. As "Redskin" is a racial descriptor for Native Americans and one of the color metaphors for race used in North America and Europe since European colonization of America. The term is controversial and considered by some to be offensive. I believe the intention of having that Native American theme was achieved but was not culturally aware on how this was going to personally effect some people and their background culture. So in the end, the logo and name  has become so unsuccessful it has resulted to going to supreme court over keeping or changing the title/logo design.

http://en.wikipedia.org/wiki/Washington_Redskins

http://www.sportslogos.net/team.php?id=168

http://www.dinesh.com/history_of_logos/nfl_logos/washington_redskins_logo_-_design_and_history.html

http://www.whats-your-sign.com/symbol-meaning-of-feathers.html

http://en.wikipedia.org/wiki/Redskin_(slang)